Episode 159: Scaling Made Easy: How To Refine Your Next Offer, Launch with Intention, and Make $$$

Are you an established business owner ready to scale your business and take it to the next level? Scaling can feel scaring, especially when you’re still growing your brand. Between your current client load, your adorable family, and your day-to-day responsibilities, you don’t have time to figure out how to scale with intention. It’s time to move away from those slow growth strategies and let me help you scale your business! In this episode, I’m sharing steps that will allow you to refine your next offer, launch with intention, and make money while doing it. Scaling Made Easy Scaling should not be hard, especially when it comes to passive income and developing digital products. In my group coaching program, Heartfelt Brand Society, I’ve honed in on a method that makes it easy to pursue that next step in your business without the trial and error. Let’s take a look at how I teach service based entrepreneurs how to successfully scale without doing more or adding more to your plate. Cast your vision for the new season. How will this change your life? How will it fit into your business? Will you be reaching more people? Focus on refining your offer. You are going to be challenged to identify what you do, who you serve, and how it connects with their desired level of growth or transformation. Let’s hone in on who your ideal client really is. Who are your ideal clients?What pain points hold them back?How can you offer them a solution? By answering these three questions, you can focus on doing your best work and serve with intention. Leverage client research to serve through selling. As we lay out this foundation, let’s take it a step further into better serving those clients with scalability in your own brand. It’s time to look at selling as serving. Through simple sales offerings, you’ll be better serving your clients for their business. If your clients are coming to you with common questions across the board, turn that knowledge into passive income by turning it into an offer they can’t refuse. Simplify Your Marketing By now, you’ve realized that you don’t have time to create content around the clock. It’s time to simplify your marketing by generating leads without showing up online all the time. This is where organic marketing, referrals, and the like come into play. Heartfelt Brand Society I know you’ve taken the courses, webinars, and conferences, you may not be where you thought you’d be. In my 6-month group coaching program Heartfelt Brand Society, I guide my students through each of these steps. HBS is a group coaching and mastermind experience that you need to scale your business. Let’s partner together to build a plan to build sustainable growth. Applications for Heartfelt Brand Society open TODAY for the 4th cohort. This is the only cohort I’ll be offering in 2021, so apply today! I can’t wait to welcome you in. RESOURCES MENTIONED