EP136: Becoming a Copywriter with DigitalMarketer’s Justina Fenberg
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Copy is everything in marketing. A perfectly designed landing page or executed social strategy can’t convert if the copy doesn’t interest your customer avatar. In this episode, DigitalMarketer’s Marketing Coordinator and copywriter Justina Fenberg gives us a lesson on writing great copy, shows how she built out a promo series for our email list, and explains how our marketing team works together. RESOURCES MENTIONED IN THIS EPISODE Ann Handley’s Total ANNARCHY Very Good Copy Marketing Brew Harry’s Marketing Examples Recess.io Newsletter DM Insider Newsletter Great Leads: The Six Easiest Ways to Start Any Sales Message by Michael Masterson Copy Logic! The New Science of Producing Breakthrough Copy (Without Criticism) by Mike Palmer and Michael Masteron The Ultimate Sales Letter 4th Edition: Attract New Customers and Boost Your Sales by Dan Kennedy Ogilvy on Advertising by David Ogilvy Become a Certified Direct-Response Copywriter Copywriting Jumpstart Pack Thanks so much for joining us this week. Want to subscribe to The DigitalMarketer Podcast? Have some feedback you’d like to share? Connect with us on Apple Podcasts and leave us a review! Apple Podcasts not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.Mentioned in this episode:Generate Leads on Instagram via AutomationLearn how to make money with automated bots even if you don't have a business or product! Visit https://botwebinar.com[Free Download] DigitalMarketer's Canva Holiday Promo PackGrab These 195 Ready-To-Use Canva Templates For 5 Upcoming Holiday Promotions!Holiday Promo Pack