EP54: The Secret to Scoring and Scaling Ads with Nehal Kazim of AdPros
The DigitalMarketer Podcast - Podcast tekijän mukaan Scalable Media Network
Kategoriat:
How do you scale your agency from $0 to almost $1 million in ad spend a month? Here’s the cliché truth—you need to find and attract the clients with the same values and goals as your agency.
In this episode, Jenna talks with Nehal Kazim, Founder of AdPros, to talk about how to scale your agency, the biggest mistakes businesses make with their offer (and examples of offers for different products), and why it doesn’t matter how good your campaigns were—it’s more important how good they are today with whichever new ad update Facebook just rolled out.
IN THIS EPISODE YOU’LL LEARN:
- Nehal’s hot tips for scaling from $100 to $800,000 of ad spend a month
- How he vets prospects by comparing the return of ad spend on Facebook vs. ad spend on the overall business
- The 2 questions to ask yourself when growing your agency: 1) Do you want to grow fast or grow slowly? and 2) Do I want to optimize for top-line or bottom-line growth?
- The only thing to focus on when your ad is seeing success—ad optimization
LINKS AND RESOURCES MENTIONED IN THIS EPISODE:
Thanks so much for joining us this week. Want to subscribe to The DigitalMarketer Podcast? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!
iTunes not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.