[Greatest Hits] Minimizing Returns and Increasing Conversions for eCom with Allison Lee, CEO of Hemster

In this week’s episode of the eCom Ops Podcast, Norbert Strappler is joined by Allison Lee, CEO at Hemster. They discuss how customisation in product/service offering can lead to higher customer satisfaction, tips on reducing eCommerce returns and increasing conversions and the post-pandemic dynamics shift of eCommerce.