Hamdi Ulukaya of Chobani Going From Nomad Shepherd to $1.9b Net Worth

E27: How a nomad shepherd from East Turkey became a CPG king in the United States with a net worth of 1.9 billion dollars. Hamdi Ulukaya, the founder of Chobani, has an utterly ridiculous story with tons to learn. Here's how to: Disrupt U.S. CPG. Do marketing with no budget. Think about branding. Find product market fit. Recover from a startup disaster. Make billions of dollars as an immigrant shepherd. I think this is one of my best episodes, truly.