How Integrating With Trade Partners Is Critical To B2B eCommerce Growth

The Hard Truth About B2B eCommerce - Podcast tekijän mukaan Isaiah Bollinger - Keskiviikkoisin

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Our latest guest, Troy Lynch, CEO of PunchOut2Go, soon to be TradeCentric has seen thousands of B2B integrations. Their customers range on every major B2B eCommerce platform and do everything from Punch-Out to integrating with clients' ERP and e-procurement systems. Troy talks about the difference between companies that strategically develop these integrations versus doing them as a last resort because clients require them.

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