236 - Counter Intuitive Approach to Niching in Web Design with Steve Schramm

The pioneer of the subscription web design business model Steve Shramm is back on the podcast, this time to share all he’s learned about niching down his services in counter intuitive ways like niching by customer persona, project type and even business model.In This Episode00:00 - Introduction02:39 - Greeting to Steve06:14 - To scale or find ICA09:31 - Niching choices11:08 - Benefits of failing13:45 - How to get good clients15:35 - Imposing your will21:00 - Not niching by industry24:07 - Sho...