17 | Creating a Luxury Experience with Liz Brigham

In this week's episode, I am interviewing Liz Brigham, a dear friend of mine as well as the Manager of Ageless Remedies, a luxury medical spa in Charlotte, NC. I invited her on for a special chat all about creating luxury customer service experiences! She has lots of great tips for building your confidence and designing your services around your customer's true needs. Don't miss this one if you have ever felt nervous about targeting affluent clientele for any reason.   (00:00) – Introduction to this episode(01:02) – Introduction to Liz Brigham(03:36) – How Liz got into the customer service field(06:38) – How Liz integrates team members that fit the company culture(09:48) – Who is Liz’s niche target market(10:56) – How Liz trains her team to be customer-centric(19:12) – Liz explains why referrals are so powerful(21:27) – What role confidentiality plays in luxury businesses(33:29) – The hesitancy around investing in luxury services(37:34) – How to convey trust in your business(46:39) – How to start targeting high-end clientele (51:54) – The number one way to exude confidence in selling your services(01:00:26) – How Liz handled a difficult customer service issue(01:16:28) – Episode Wrap-Up   The rest of the show notes can be found at proorganizerstudio.com/blog/luxury-service