20 | Blogging as a Pro Organizing Niche with Abby Lawson

In today's episode, Abby Lawson joins me to share all about her experience as the owner of the popular organizing blog, Just A Girl And Her Blog.  Abby is truly one of the queens of the organizing world. She has built her entire career around creating quality video and blog content through organizing her own home and office.  In this interview, Abby has lots of tips on creating videos and blog content, as well as how to get started with affiliate marketing.   (00:00) – Introduction to the episode(01:00) – Introducing Abby Lawson(03:17) – Abby shares her experience creating content full time for her blog and YouTube(05:58) – How Abby found out about the professional organizing industry(07:30) – Tips for starting a blog and what to post(11:20) – Abby’s #1 tip for posting on social platforms(12:47) – Some ways Abby has monetized her blog and Instagram(20:30) – Abby shares why she started her YouTube channel(24:19) – How Abby plans out her projects in advance(26:34) – How video makes your audience feel more connected to you(29:10) – The one big thing that Abby would do differently if she could start over(30:54) – Abby explains why email marketing is crucial to sales(33:20) – Why email marketing is important for professional organizers(35:50) – How to create quality content when you don't have a chic home(39:01) – More info on applying for affiliate marketing(40:05) – Abby’s preferred email marketing service(41:05) – Episode Wrap-Up   The rest of the show notes can be found at proorganizerstudio.com/blog/blogging-niche