80. LinkedIn: Engagement, Metrics and Constant Content featuring Belinda Grace Fischer
The ProZ.com Translation and Interpreting Podcast - Podcast tekijän mukaan Paul Urwin
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An excellent interview with business owner Belinda Grace Fischer ,who explains how best to use LinkedIn to attract new translation and interpreting clients. She shares insights into her journey - how she got started and then progressed to where she is today, including how she has managed to focus on her preferred specialization of marketing. We talk about LinkedIn profiles, how to post the right content, how to stay active on the platform, vanity metrics and engagement. She also shares a rule for making sure your posts are balanced between topics. A fantastic episode for anyone looking to use LinkedIn as a tool for getting more clients for their translation or interpreting business.