3. What Do I Do Now? A Cultural Take Over

Thirty years ago a youthquake of creativity took hold of the UK, as Britpop sucked everything into its cultural orbit.From supermodels at Fashion week, to Edinburgh’s underbelly and from Match of the Day montages, to puppets interviewing rock stars on Breakfast TV, the attitude and aspirations of Britpop reverberated across the country.In episode 3 of The Rise and Fall of Britpop Steve Lamacq and Jo Whiley dust off old note books, photo albums, CDs and tapes and look at the effect Britpop had on every aspect of British culture.Listen only on BBC Sounds.Presented by Jo Whiley and Steve Lamacq Written by Steve Lamacq and Paul Sheehan Produced by Paul Sheehan with additional production by Phil Smith Technical Production by Tim Heffer Editor for BBC Audio Helen Hobday Commissioning Producer Jonathan O’Sullivan Commissioner for BBC Music Will Wilkin A BBC Audio Production