episode 3: releasing the doubterflies - a conversation with dana aubrey, letterpress artist + stationery designer

in this episode, i engage in a conversation with dana aubrey - a letterpress artist and stationery designer. dana recently launched her business, penships, through which she promotes the gift, the art, and the impact of personal correspondence with artisanal stationery designed in a 19th-century letterpress studio.   i chose to invite dana to this conversation because there are so many aspects of her journey that I wanted to share with you as they speak to the triumphs and challenges that many creators face as they try to monetize their passion in a way that authentically fulfills their purpose. in this episode, we discuss: • who dana is and how she would describe herself, • what has shifted within her to speak with courage and see herself as courageous, • how feedback tests and strengthens our belief systems, • how she embodies both the role of an artist and designer to experience belonging, • when and how the idea for penships first emerged, • how the ink-to-paper connection is a form of transmission for authentic connection, • how she translated her idea for penships into a business, • why she named her inner bully ‘doubterfly’ and what she needed to do to transform it into a butterfly, • how her vision for penships moving forward is driven by her desire to inspire and instill slowness in the act of our connections, • why money shouldn't be the primary motivator in a business and • how to start letter writing and where to purchase her stationery to aid your emotional evolution. to learn more about dana, her business penships and to admire her stationery, i invite you to visit www.penships.com or follow her on instagram @penshipspress.