26 - Modern Livestock operations - Jalex

 This week sees a new series on Toplines and Tales looking at a few modern livestock operations. We kick off by chatting to a man with huge vision, James Alexander, from Northern Ireland.   Under the brand of JALEX, we hear how he set out on the show circuit with no experience whatsoever, eventually winning all before him. Then, looking at new avenues he sold the entire suckler herd, and ewe flock, heading down a new avenue in supplying replacement females. From buying an entire sale ring, to holding highly successful online sales, James is a man who has constantly taken risks and set new trends within the industry.