#117 - Craig Cannon and Adora Cheung

Craig Cannon is the Director of Marketing at Y Combinator. He usually hosts the YC podcast but is the guest on this episode about podcasting.

Adora Cheung is a Partner at YC.

You can find Adora on Twitter at @nolimits and Craig at @craigcannon.

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Topics

00:21 - Adora's intro

1:26 - Craig's intro

4:06 - Starting the YC podcast

5:21 - Podcast metrics

6:21 - Tips on creating a podcast

8:31 - Picking episode topics

9:21 - Order of operations for finding guests

10:51 - Preparing for interviews

14:11 - How to keep an episode engaging

16:26 - Analytics

18:51 - Gear

23:21 - Software

24:16 - Listening to your own voice

25:41 - Favorite interviews

26:41 - Most surprising things Craig's learned about startups on the podcast

29:21 - What has Craig learned from guests that he's put into practice?

32:01 - Non-consensus things about building startups

34:21 - If Craig had to start a podcast from scratch, how would he structure it?

37:01 - Clipping the show

42:21 - Monetizing podcasts

45:51 - Will podcasts become saturated?

46:21 - What's missing in the podcast world?

48:21 - Influential podcasters

52:11 - Adora's podcast picks

53:11 - Patrick Benders asks - What idea do you believe in that your social group would think is crazy?

58:11 - Zachary Canann asks - Please tell us about the time you most successfully hacked some (non-computer) system to your advantage.

1:00:11 - Being at YC, do Craig and Adora feel pressured to go start a company?

1:06:21 - When is an opportunity good enough to quit your current job?