BYP 138 - The Five-Tool Player in Personal Branding

You Are The Brand - Podcast tekijän mukaan Mike Kim - Tiistaisin

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I'm a big baseball fan (go Yankees!) and been watching a lot of playoff baseball of late. That got me thinking about 5-tool players.  In baseball, a 5-tool player can hit for power, hit for average, run, throw, and play great defense. These players are invaluable to a team, but they also have clearly delineated roles, even if they can do EVERYTHING well. In the thought leadership space, I see 5-tool players as people who can: Speak Write Coach Consult Market This has a huge impact on your income streams. Why? If you can speak, then you can keynote, host seminars, or podcast. If you can write, you can monetize books and blog posts. If you can coach, you can provide 1-on-1 services, group coaching cohorts, or run mastermind groups. If you can consult, you can provide strategy, tactics, or advice for high fees. If you can market, you can do that for others (or for yourself, and save a ton of expenses) I have a new saying: "Money flows to mastery and flees from mediocrity." That means, even if you do all these things well, you still have to tell the market which of these skills you are a MASTER of ... and there can only be one. Join the Brand You Community on Facebook: Have you checked out this invite-only group? Click here to request access to the Brand You Community Liked this episode? Leave a review on iTunes and I'd love to give you a shout out on the show! Make sure to leave your website so I can link back to it. I'd love to connect on social: Twitter: @MikeKimTV Instagram: @MikeKimTV Facebook: MikeKimTV

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