Mastering Pinterest For Business With Alisa Meredith

Pinterest is an incredibly difficult platform to master, especially if you don’t know where to begin. As someone who personally doesn’t use Pinterest to the best of its ability, this week’s podcast guest can help both me and you! Alisa Meredith is the Content Marketing Manager for Tailwind, A platform designed to help you grow on Pinterest. As a well sought after speaking in the industry, it’s my pleasure to have Alissa sharing her top tips on the podcast today. You may want to grab a pen and paper for this one… Key Takeaways Covered in the Podcast - Whilst Pinterest may not give you instant gratification, it’s a great platform for getting results over a long period of time. - Pinterest is not only a great tool for sharing your own posts, but a great place to search for information too! Whether you like searching for fashion ideas, travelling goals or recipes – Pinterest is a great place to see all the information you need presented to you visually. - When you create a new piece of content you should pin it straight away to your most relevant board, that way, Pinterest will know that it’s your content. - If you repin something you have already pinned, try changing the description to increase your chances of it being seen. You can do this manually or using Tailwind interval pinning (a scheduling tool for Pinterest). - Pin every single day and not in a flurry – using a scheduling tool will help with this. Tailwind will be able to suggest the best times for you to pin, based on when your followers are online. - The ideal size for a Pinterest image is 600 x 900. Don’t give too much away in your infographic or image, otherwise people won’t click through. Ensure it’s a clear, high quality image. - When it comes to Pinterest, the best kind of engagement you can have is someone saving your pin. - Promoted Pins on Pinterest are a lot more simple than Facebook Ads and when people save your promoted pin, it can lead to further repins and traffic to your site. - If you have never used Pinterest for business before, you may need to start a new account if you want your engagement rate from the start. For full show notes and links visit: https://teresaheathwareing.com/49