Measure Up
Podcast tekijän mukaan Jim Gianoglio, Simon Poulton
Kategoriat:
29 Jaksot
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Measuring Podcast Ads: Insights & Techniques with Amelia Coomber
Julkaistiin: 18.9.2024 -
Prompt Engineering for Marketers & Analysts with Mike Taylor
Julkaistiin: 28.8.2024 -
How to Measure & Maximize PMax with Expert Navah Hopkins
Julkaistiin: 7.8.2024 -
The MMM Gap - How Marketers are Navigating the Shift to Marketing Mix Modeling
Julkaistiin: 30.5.2024 -
Challenges of Marketing Measurement with Neil Hoyne, Chief Strategist @ Google
Julkaistiin: 24.4.2024 -
These ain't your parents' billboards - Measuring OOH with Ty Tinker of AdQuick
Julkaistiin: 10.4.2024 -
Do you really know how to test your paid media?
Julkaistiin: 6.3.2024 -
Unscripted: A Dive Into MeasureCamp with Peter O'Neill
Julkaistiin: 21.2.2024 -
Respect your customers! Privacy in marketing with Siobhan Solberg
Julkaistiin: 9.2.2024 -
Marketing Measurement for Higher Education - with Josh Dodson
Julkaistiin: 25.1.2024 -
Your Data is Garbage - Learn How to Fix It with Chad Sanderson
Julkaistiin: 10.1.2024 -
How did this year Measure Up?
Julkaistiin: 20.12.2023 -
How does private equity view marketing measurement?
Julkaistiin: 29.11.2023 -
Breaking into data science with Leondra Gonzalez
Julkaistiin: 15.11.2023 -
GA4 - The Good, the Bad, and the Ugly
Julkaistiin: 3.11.2023 -
Should you trust "AI-driven" MMM?
Julkaistiin: 11.10.2023 -
Learning Marketing Measurement with Myles Younger
Julkaistiin: 29.9.2023 -
How To Build a Marketing Data Team with Simon Poulton
Julkaistiin: 14.9.2023 -
Testing & MMM - the Peanut Butter & Jelly of Marketing Measurement with John Wallace
Julkaistiin: 30.8.2023 -
How to Cut 40% of Ad Spend and NOT Lose Revenue with Ben Dutter
Julkaistiin: 17.8.2023
Cookies are going away, Apple is limiting the data you can collect, and privacy regulations are making it difficult to target and measure the way we used to. If you're a marketer or analysts wondering how to measure your campaigns' performance, we're here to help you! Join Jim Gianoglio and Simon Poulton on the Measuring Up podcast, where they talk to marketers, analysts, and founders who are in the trenches of this new measurement world. You'll learn the best practices, tips, and actionable advice from people who've been in your shoes.
