Customer Memories and The True Value of CX: Colin Shaw

This episode we had an absolutely brilliant talk with the most influential person in CX over the past 10 years or more: none other than Colin Shaw. We talked to Colin about his many achievements: from his many books to being named in the top 150 LinkedIn influencers, to his company Beyond Philosophy being named Leading Consultancy by Financial Times 3 years in a row. Christian was on fire this episode and the discussion covered extensive topics such as AI, The Aha Moment, and customer memories (Colin's favorite topic). Listen to Colin Shaw's fascinating story about a milkman to hear how it relates to CX. This is First Contact, Season 2 Episode 4 with Colin Shaw.